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New York. Facebook’s CEO apologized for the Cambridge Analytica scandal with ads in multiple U.S. and Briti What the Cambridge Analytica scandal means for big data
| 30 March, 2018, 00:51

In a new twist to the Cambridge Analytica (CA) controversy, whistleblower Christopher Wylie, while testifying in front of the UK Parliament, has said that the Congress might have used Cambridge Analytica for some regional projects.

Cambridge Analytica is a data analysis firm that harvested private information from more than 50 million Facebook users without permission.

Wylie, who formerly worked for Cambridge Analytica (CA), alleges the data was used to help to build profiles on American voters and raise support for Donald Trump in the 2016 US presidential election.

When probed by Farrelly about Cambridge Analytica's role in India, Wylie said that the firm has offices and employees in the country and offered to produce documents related to the firm's operation in India.

In a tweet accompanying the documents, Wylie likened the firm's work in India to "modern day colonialism".

In what comes as a setback to the Congress, whistle-blower in the Cambridge Analytica scandal, Christopher Wylie, confirmed that the grand old party was a client of Cambridge Analytica.

The earliest work referred to was during the 2003 Rajasthan elections, when it carried out two pieces of work focused on a "major State" party's "organisational strength" and also the voting population, including their attitudes and behaviour.

The government last Friday had issued a notice seeking details relating to breach of data from Facebook particularly with regard to reports in the media about questionable practices attributed to Cambridge Analytica in their efforts to influence elections.

He said, "I believe their client was Congress".


"I've been getting a lot of requests from Indian journalists, so here are some of SCL's past projects in India".

In 2009 general elections, SCL India managed the campaigns of a number of Lok Sabha candidates, and its research and campaign data collection methodologies formed strategies to give the clients successful campaigns.

"Their claims are completely false", says Avneesh Rai, adding, "the slide put out by Wylie says they have caste data for all of India".

"They were very secretive and guarded when it came to their database", George said.

Facebook announced today (March 28) that is redesigning its privacy controls to make it easier for users to access, alter, and erase the data the social network has stored about them.

"In 2012, Uttar Pradesh data gathered by me did go to the BJP through Ovleno Business Intelligence but Cambridge Analytica, SCL UK or SCL India had nothing to do with it", he said.

He said Aggregate IQ, which he described as a shell company of Cambridge Analytica, had been involved in sending violent and intimidating videos to voters in Nigeria in an attempt to swing an election. "At scale when you can dissect this data and customize messages to individual people to prey on their fears, that kind of campaign is always possible", said Nikhil Pahwa, a digital rights activist and founder of digital news portal MediaNama.

A non-partisan watchdog group has filed complaints with the Department of Justice and the Federal Election Commission alleging that the data firm Cambridge Analytica violated US election law by having foreign nationals involved in the decisions of political committees. "We have a responsibility to protect your data - and if we can't, then we don't deserve to serve you", he said in a Facebook post.

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Cambridge Analytica worked with political parties in India, says the whistleblower Cambridge Analytica denies any of the data acquired was used as part of the services it provided to the Trump campaign. I don't remember a national project, I know regionally.